Case Study: PF Chang’s Jumps Into Location-Based Marketing
August 31, 2011 by admin
Filed under Latest Lingerie News
P.F. Chang’s China Bistro is giving away free happy hour dishes to customers who checked-in on Foursquare, Facebook, and Yelp this summer as a way to promote its new Triple Happiness Happy Hours. Brand director Dan Drummond says location-based marketing was a no-brainer for the national restaurant chain, although the learning curve for the company’s […]
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Google+ Poses Corporate IT Security And Compliance Issues
August 30, 2011 by admin
Filed under Lingerie Events
Written By Kailash Ambwani For business users in industries where compliance is not only a mantra, but a way of life, there are some good reasons not to join the rush to be on Google+ just yet. That’s not to say I don’t believe that it has the potential to rival the likes of Facebook, […]