Plus-size brunette models sell more lingerie than bombshell blondes
March 27, 2015 by admin
Filed under Latest Lingerie News
NEW YORK — More bodacious brunettes, fewer blonde bombshells. Revealing data from Adore Me, a New York-based lingerie start-up, gets at what women really want in underthings — and who they want to buy it from. Turns out, women are more inclined to buy negligees when brunettes are sporting them. Interestingly, consumers prefer to see […]
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Aerie Partners With Tween Lingerie Start-up Yellowberry For Limited-Edition …
March 27, 2015 by admin
Filed under Latest Lingerie News
NEW YORK, March 26, 2015 /PRNewswire/ – Intimate apparel line Aerie launches today a limited-edition collaborative bra collection for girls 11-15 called Aerie for Yellowberry. Yellowberry is a start-up intimates brand created by 19-year-old entrepreneur Megan Grassell for preteen girls. Founded in 2013 from a Kickstarter campaign, it is on a powerful mission to empower young girls […]