Buddy Media Attracts World’s Top Brands With Facebook-Management Platform
August 26, 2011 by admin
Filed under Latest Lingerie News
social media, Software, funding Arlene Weintraub 8/25/11 In February, the Facebook page for the popular snack brand Pretzel Crisps had drawn only 6,800 fans. So Jason Harty, director of field and interactive marketing for the brand, launched a campaign on Facebook offering a dollar-off coupon to anyone who became a fan. In two weeks, the […]
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Interactive Marketing Spend Will Near $77 Billion By 2016
August 26, 2011 by admin
Filed under Latest Lingerie News
By Shar VanBoskirk By 2016, advertisers will spend $77 billion on interactive marketing – as much as they do on television today. Search marketing, display advertising, mobile marketing, email marketing, and social media will grow to 35% of all advertising spend within the next five years. What does this growth mean for you? 1) Interactive media has […]