admin : Enjoy Sexy Lingerie

BEIJING, June 5, 2012 /PRNewswire via COMTEX/ –
After the success of its series of market expanding events in Singapore, Malaysia, Hong Kong and Macau, Aimer, one of China’s leading lingerie brands, launched its official international online store on June 1st, 2012.

The brand is recognized as a pioneer of the Chinese fashion lingerie industry, bringing revolutionary innovation into the designs of its suite of lingerie and underwear products. Since its establishment, Aimer has endeavoured to meet every intricate need of a woman, with its full range of refined and functional fashion lingerie designed to reveal elegance and confidence.

Capitalizing on the e-business model, the Beijing-based lingerie company is inspired to break into the international market with its online store
http://www.aimeronline.com selling a tasteful range of quality products to customers worldwide.

The launching of Aimer’s official online store is of great significance. In keeping with their ideals, which is to “create beauty and convey love”, Aimer’s online store offers comprehensive, professional and high quality lingerie choices for customers the world over. Aimer’s official online store’s main product categories are Aimer, Aimer Men and Aimer Kids. The store offers a one-stop-for-all shopping experience for customers across varied age groups and styles. Products under the brand are mainly intimate apparel, including bras and panties, sleepwear, swimwear and accessories. Presently, the store boasts more than 300 styles, show-casing the latest fashion trends in the lingerie industry.

Beijing Aimer International Trading Co., Ltd General Manager, Ms Sabrina Sun Wei, said that after having cemented a leading position in the traditional high-end lingerie market, the group decided to actively extend the brand overseas using the online platform.

“Online is an emerging shopping phenomena, and through this platform, Aimer can reach more people who are pursuing a quality life, and wishing to live with exquisitely intimate products, but have difficultly buying Aimer products because of the physical distance. Our online store is one more service we hope to introduce to our existing and potential clients. It’s a way to communicate with them directly the focus we have on our brand and products, and thus inspire their lifestyles. The ultimate goal of our Aimer online store is to provide the best intimate apparel to people all over the world.

For more information, please visit:

http://www.aimeronline.com

About Aimer Group

Founded in 1993, Aimer Group is a leading brand in China’s lingerie market, creating mid to high-end lingerie products dedicated to women aged between 25 and 40. The brand is fast gaining international recognition as a leader in intimate wear for the modern woman. The company focuses on ensuring its creations are exquisite, elegant and confident. The group’s creative team designs more than 400 new products every year by using new high quality materials–ensuring each piece’s original and innovative features are highlighted. Combining eastern and western culture and design concepts, the group provides its customers with high quality and unique underwear that enjoys both fashion and function. Aimer Group’s main brands include Aimer, Aimer Men, and Aimer Kids. The full range of products includes lingerie, shape wear, sleepwear, homewear, swimwear, thermal wear, sports wear and accessories.

SOURCE Aimer Group

Share and Enjoy

Travel Europe: women should pack a fun and flexible wardrobe

Never pack more into your suitcase than you can lug up a flight of stairs on your own.

All the research and reservations are complete. Now it’s time to pack for your much-anticipated European holiday. For women, this process can often be filled with angst about which items to take and which to leave behind. What a pity!

Choosing your vacation wardrobe ought to be enjoyable. It’s fun to look through your closet and imagine what you’ll wear for shopping the High Street, tackling a vigorous hike, or going out for a romantic dinner. Here are three tips to guide your packing philosophy and add pleasure to the process.

First, you shouldn’t be the brightly feathered bird who stands out in a crowd. If only for safety sake, it’s a wise traveller who dresses to observe rather than to be observed.

Second, be creative and build in flexibility. Since you can never truly anticipate the weather or happenstance, make it your challenge to create a wardrobe of layers that will take you anywhere.

Third, never put more into your bag than you can handle on your own. Test this concept by lugging your packed suitcase up a flight of stairs then let your body be the judge.

Footwear: Three pair should cover all eventualities: fashionable walking shoes, running shoes and flat, thick-soled sandals. Packing high heels is a waste of space. Think uneven cobblestones and you’ll understand why.

Lingerie, socks and nightgowns: Pack three fast-drying of each — one to wear, one to wash and one for spare. Always throw in one long-sleeve, silk undershirt to warm you up on extra cold days.

Beachwear: Again, three is the magic number: bathing suit, cover-up and flipflops.

Pants: In today’s fashion world, a smart pair of black jeans will take you almost anywhere. Add one formal pair of black trousers and three pairs of sport pants. Choose the lengths you like and consider walking shorts or basic-coloured tights. If long skirts make you feel fancy and festive, take one and leave a pair of pants behind.

Tops: This is where your creativity comes in. Choose neutral colours that complement the pants or skirts you’ve chosen. How many to take? Most travelers agree a good rule of thumb is to plan on wearing each top at least twice, while including several that will dress up an evening out. Add one crisp white shirt and save it for your last night on the town. By then, the rest of your wardrobe will feel tired, and wearing this pristine shirt will give you that extra lift.

Outerwear: A stylish all-purpose light raincoat is a wardrobe staple. Add one sweatshirt for active holidaying; a jean jacket is another consideration. Always take one basic sweater or shawl to protect against over-zealous air conditioning.

Accessories: A true travel ninja understands that scarves, belts and costume jewelry offer the ability to create many different looks and are the finishing touches to any woman’s wardrobe. Handle this category with finesse and your stress-free packing is done.

Enjoy Sexy Lingerie

High-end Lingerie Brand Aimer Launches Its Official Online Store

Share and Enjoy

Travel Europe: women should pack a fun and flexible wardrobe

Share and Enjoy