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Rosie Huntington-Whiteley launches vintage-inspired lingerie line at M&S (and …

August 30, 2012 by  
Filed under Latest Lingerie News

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By
Deborah Arthurs

13:10 EST, 29 August 2012


|

04:38 EST, 30 August 2012

Rosie Huntington-Whiteley today launched her first ever lingerie collection, designed in partnership with MS. The supermodel and Victoria’s Secret Angel made an appearance at the Marks Spencer store on London’s Oxford Street to officially unveil the range, which she said were created with women of ‘all shapes and sizes’ in mind.

The Devon-born model and actress
collaborated with the British brand’s infamous lingerie design team to create a
33 piece collection of silk lingerie sets, camisoles and French knicker sets, and kimono-style robes decorated with rose-print motifs and deco-inspired detailing.

At
the time the collaboration was announced Rosie said: ‘MS is an
iconic British brand, adored by many so I’m very excited to be launching
my debut lingerie line with them.’

Model and actress Rosie Huntington-Whiteley launches her first lingerie collection at MS in Oxford Street, London
Rosie, who wore a leather-trimmed dress for the occasion, is a collector of vintage lingerie herself
Rosie says she created the 33-piece collection with women of all shapes and sizes in mind

Lacy lady: Model and actress Rosie Huntington-Whiteley launched her first lingerie collection at MS in Oxford Street, London

Rosie's Rosie for Autograph collection is the model's first foray into design

'I thoroughly enjoyed collaborating with the design team to create my dream collection, and I'm looking forward to a fun and creative time ahead'

Rosie’s Rosie for Autograph collection is the model’s first foray into design. ‘I thoroughly enjoyed collaborating with the design team to create my dream collection, and I’m looking forward to a fun and creative time ahead, ‘she said

Ahead of the launch, Rosie shared
her top tips on how to best style one’s lingerie – with the priority on
getting properly fitted, which is something her new bosses at MS can no
doubt help with.

The
right knickers are key, she says, with thongs being the sexy option,
Brazilian cut (the style that became Marks Spencer’s surprise
success story last year) best for trousers, French for curvy girls, and
shorts for those with a boyish figure.

MS released a 40-second clip of
the Rosie modelling the anticipated selection on 10 August. In the clip,
the model-turned-designer revealed a bit about her love for lingerie.

‘I
love everything about lingerie, I’ve always had a thing for it,’ she
said. ‘It is completely feminine, it’s something for women, it’s ours
and it’s a little secret.’

Her luxury Autograph campaign is available to view online now.



Rosie Huntington-WhiRosie Huntington-Whiteley models one of the Twenties-inspired lingerie sets in her new Rosie for Autograph collectioneley models one of the mouth-watering lingerie sets in her recently launched MS selection

Picture perfect: The Devon-born model, who dreamed of being a designer before she entered the modelling world, showcases one of the Twenties-inspired lingerie sets in her new Rosie for Autograph collection

Rosie, who is a collector of vintage lingerie, models the grey silk teddy from the collection

Rosie posted the pics of herself modelling the collection on her Twitter account, much to the delight of her followers

Social networker: Rosie posted the pics of herself modelling the collection on her Twitter account, much to the delight of her followers. LEFT: Modelling the playsuit, and RIGHT, the bra and brief set

 

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Is New York Fashion Week Ready for French Underage Prostitute-Turned …

August 29, 2012 by  
Filed under Latest Lingerie News

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Photo: Getty

One of our favorite fashion characters to emerge of late is ex-underage French prostitute Zahia Dehar, who has gone on to launch a successful lingerie line and counts Karl Lagerfeld as an admirer and collaborator.

After staging two “couture” lingerie shows in Paris the past two seasons, we received word that the bombshell is bringing her brand of sexy to the US.

In case you need a little refresher, Dehar, now 20, was involved with European footballers in an underage prostitution scandal several years ago when she was 16. As a matter of fact, the case is still progressing (more on that here), with players denying they knew she was underage. Dehar was never charged with a crime, and she’s pulled herself up by her (lacey thigh-high) boot straps and reinvented herself, launching an eponymous lingerie line that has been embraced by fashion world, getting painted by famous artists, and generally making herself over as a celeb in her native France.

As far as being able to actually buy her delicate creations, we just got word that she’s rolling out an aggressive worldwide launch, starting with pop-up shops in Paris, London and Tokyo and will make her US debut to present her fall 2013 collection “mid 2013″ according to her reps. Dehar will sell at Liberty of London in the UK and Colette in Paris, so expect her line to show up at some fancy retailers here.

What’s more, we hear that Dehar will be spending more time in NYC and LA this winter. Her first stop on the NYC tour? Fashion week this September!

We’re dying to see what she’ll wear for her front row debut. And what labels will she show up at? We’d think Betsey Johnson and the Blonds would be obvious, but she may be going for more “serious” fashion. Think Proenza would be cool with her in the front row? It’s going to be fun to watch.

Want to get to know Zahia and her assets better? Take a peek at the behind-the-scenes video below for a lookbook shoot photographed by Ellen von Unwerth and click through for pics. Zahia is undoubtedly her own line’s best spokesmodel.

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